The vendor is now approaching retirement
The business was originally built on a direct sales approach with site visits to gain new customers, however, over time business has been increased from ‘word of mouth’ recommendation and referral. The business would benefit from a defined marketing campaign and website presence, ideally with on-line ordering facilities.
The vendor believes the primary route to returning the business to the annual revenues of circa £1Million is by way of capital investment to compete on price for general goods, whilst increasing margins. This could be further advanced by a marketing drive to win some of the many new independent customers across the catchment area. The business would benefit from a defined sales strategy and focused sales representative.
The vendor will provide training for an agreed handover period.